From Cali, Colombia, we develop brands with a clear purpose: to support people on their journey toward a healthier, more active, and more mindful lifestyle.
The Awake Team

We believe taking care of your body shouldn't be complicated.
It shouldn't depend on unnecessary formulas, exaggerated claims, or products that are difficult to understand.
That's why we created an ecosystem of brands designed to meet real needs, with science-backed ingredients and products made to support every stage of your wellness journey.
Because a great supplement doesn't need an endless ingredient list to impress you.
It simply needs to deliver on its promise.
We create clean, effective, science-backed supplements for people who understand that consistency will always outperform perfection..jpeg)
Functional products designed to improve performance, recovery, and sleep—because feeling your best is part of performing your best.
We don't believe a brand is built by simply selling supplements.
We believe it's built by supporting people.
That's why we work alongside coaches, dietitians, athletes, and content creators who share our vision of health and wellness.
They use, trust, and recommend our products based on their own experiences.
We don't look for people who simply talk about Awake.
We look for people who truly live Awake.

Personal trainers, registered dietitians, and content creators inspiring thousands of people every day.
Alexandra Mosquera · Mauricio Roa · Melisa Betancourth · Ángel Gómez · Josué González
Valeria Cuellar · Valentina Astros
Karen Murillo · Vanessa Quintero · Isabella Arias
Soon, you'll be able to learn more about each of them and discover the content they create alongside Awake.
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Every formula has a purpose.
We carefully select evidence-based ingredients to create products that deliver real value.
We believe people deserve to know exactly what they're putting into their bodies.
No unnecessary ingredients.
No unrealistic promises.
We grow alongside coaches, dietitians, athletes, and thousands of people who have made wellness part of their everyday lives.
We're always researching, developing new formulas, and listening to our community so we can continue building better products.
We were born to be part of people's stories.
The story of someone who decides to start training again.
The story of someone looking for better sleep.
The story of someone determined to go further.
The story of someone who understands that small daily habits create lasting change.
And we're excited to be part of many more.